Through our deep-rooted development know-how and insights into user requirements and journeys, we specialize in designing new digital products and refining pre-existing ones. Every digital solution we deliver is designed to be both visually captivating and user-friendly.
Book a callDesign sprint
/sprint
Design sprint
Best for the urgent design challenge
sprint
POC design, Fast branding or a Landing page
Validate the solution in 2 weeks
Daily updates
On-demand team
Сontinuous design support for Angel to Seed startups
month
Interview designers
Use hours on your demand
Adjust the team on the fly
Dedicated customer manager
Weekly hours report
Exclusive
Individual approach to your business
from
Domain-related professionals
Tailored proposal
Fixed price projects
Dedicated Project Manager
Growth-focused design
Enhanced capabilities like Motion, Illustration
On-boarding within 1 week
Digital product design can be challenging, but our agency expertise simplifies complexity. Ability to understand your business ideas allows us to create product designs from scratch. For existing products, we offer redesign and seamless feature integration, enhancing your digital solutions.
Talk to usA collection of tips from our product and website experience, showing you which metrics matter and how to improve them effectively with design, development, and content tweaks.
Metrics overview
Development strategies
Best design practices
Improvement techniques
Merge offers a professional and comprehensive set of digital product design services for all your digital solutions.
Product design at Merge goes beyond digital aesthetics; it's about merging functionality with user desires. Here’s our product design approach:
1
Discovery
Our team starts by identifying user needs and recognizing market trends to ensure our designs are both fresh and relevant.
2
Concept
Then our team brainstorms concepts. We then refine the best ideas, sketching them out to see how they might look.
3
Design
We create detailed platform mockups that represent the final product's vision. We also develop prototypes to simulate user interactions.
4
Iteration
We test our designs. User feedback is invaluable, helping us make the necessary adjustments for the best possible design interface.
Our designs are tailor-made, capturing the very essence of your vision to provide a unique digital product experience for your brand customers.
Our agency seamlessly blends the UX/UI expertise, guaranteeing a cohesive strategy to enhance both the look and usability of your product.
Prioritizing transparency and alignment, our product development services keep you looped in at every stage of the product design journey.
We take the time to understand your product, your marketplace field, your business goals, and what you want your company to achieve.
Our digital product designers diligently adhere to project timelines and budgets, ensuring we consistently deliver functional designs effectively and on time.
Our product development team can craft bespoke interactive design components, ensuring your platform users enjoy an engaging and dynamic product experience.
We're excited to share our past experiences with you. Here's a little sneak peek at our previous product design projects at Merge.
Versus Trade
Versus Trade lets users trade asset-versus-asset CFDs and track performance on web and mobile. The project set up Client and Partner products with quick flows, data-heavy views, MT5 redirects, and RTL support. We led product design, with journeys, states, IA, and priorities, tuned for Asia and MENA. The launch hit plan, scaled across 3,000 screens, and stayed coherent.
View caseA collection of tips from our product and website experience, showing you which metrics matter and how to improve them effectively with design, development, and content tweaks.
Metrics overview
Development strategies
Best design practices
Improvement techniques
Product design involves not just the appearance of a product but also problem-solving aspects like engineering challenges, cost minimization, and effective communication of marketing messages. This development approach ensures that the product not only looks good but also functions efficiently and fits within company budget constraints
In the context of digital products and solutions, product design extends to user interface (UI) and user experience (UX) design. This involves creating intuitive, user-friendly interfaces and ensuring seamless interaction, catering to the user's needs and behavior patterns. As an expert product design agency, our team also focuses on the scalability and integration of the product with other business systems and technologies.
The cost of product design varies significantly and can be substantial, as it involves multiple stages, including ideation, design, testing, and marketing. These development stages are integral to developing a successful product, but each adds to the overall project cost. The complexity and scope of the project also greatly influence the total expense.
According to industry standards, the average cost for digital product design ranges from $5,000 to $30,000. The project cost escalates with the complexity and features of the app. For example, a medium-complexity app might require 320 to 640 hours of project design time. Highly complex products, such as banking and fintech products with numerous features can require much more. Costs will also vary based on the digital product design agency you work with.
The success of a project design depends on being able to effectively address user needs and market demands. For that, we go through research and understanding of the target market, innovative design solutions, and the ability to adapt to user feedback. A successful product should exceed customer expectations in terms of functionality, UX/UI, aesthetics, and usability.
Success also hinges on seamless integration of technology and user-centric design. Experience design includes intuitive navigation, responsive design for different devices, and ensuring fast loading times and functional reliability. Moreover, successful digital product design often involves a data-driven approach, using analytics to inform design decisions and iterate based on real-world business usage.
A product design specification is a comprehensive document that outlines all aspects of a product's design and UI development. The design proces includes details about market needs, functionality, standards, testing procedures, and user requirements. This specification serves as a map for the entire development process, ensuring that all aspects of the product are considered and addressed, maximizing the chances of its success in the market.
A product design specification further includes specifics on user interface (UI) and user experience (UX) design, software architecture, compatibility requirements, and security protocols. Digital product design solutions might also detail the integration with existing systems or platforms, API specifications, and data handling procedures.
UI (User Interface) and UX (User Experience) design are crucial components of digital product design to ensure customers have positive experiences on the platform, but they are not the same as digital product design in its entirety.
UI design focuses on the aesthetics and layout of a product's interface. UI involves designing the visual elements like buttons, icons, spacing, and typography, ensuring the interface is visually appealing and easy to navigate.
UX design, on the other hand, encompasses the overall experience a user has with a product. It involves understanding user behavior, needs, and motivations, and designing the product in a way that is usable, accessible, and enjoyable. UX designers consider how users interact with the product, including the ease of use, efficiency, and overall satisfaction.
Digital product design encompasses both UI and UX design but also includes broader aspects such as conceptualization, functionality, performance, compatibility, and integration with other business systems.
Design sprint
//sprint
Design sprint
Best for the urgent design challenge
/sprint
POC design, Fast branding or a Landing page
Validate the solution in 2 weeks
Daily updates
On-demand team
Сontinuous design support for Angel to Seed startups
month
Interview designers
Use hours on your demand
Adjust the team on the fly
Dedicated customer manager
Weekly hours report
Exclusive
Individual approach to your business
from
Domain-related professionals
Tailored proposal
Fixed price projects
Dedicated Project Manager
Growth-focused design
Enhanced capabilities like Motion, Illustration
On-boarding within 1 week